<p>Practical. Actionable. Inspirational. Real. Hilarious. These five words show up most often in feedback Ann gets after a keynote speech. </p>
<p>Ann Handley is a Wall Street Journal bestselling author ranked one of the world’s best marketing keynote speakers. She inspires and motivates 25,000 event attendees around the world every year to shed marketing mediocrity and ignite real business results through the power of content, social media, storytelling, and other digital tools. </p>
<p>IBM named her one of the 7 people shaping modern marketing. </p>
<p>Ann is a digital marketing pioneer and the Chief Content Officer of MarketingProfs, the leading marketing training company with more than 600,000 subscribers. She is the <i>Wall Street Journal</i> bestselling author of <i>Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content </i>and<i> Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business</i>. Her books have been translated into 19 languages, including Turkish, Korean, Italian, Chinese, and Japanese.</p>
<p>With more than 430,000 followers on Twitter, she is consistently named one of the more influential marketers on social media. She has contributed to Entrepreneur magazine, IBM’s <i>Think Marketing, Inc.</i> magazine, <i>Mashable</i>, <i>Huffington Post</i>, American Express, NPR, and the <i>Wall Street Journal</i>.</p>
Wall Street Journal Best-Selling Author and World’s First Chief Content Officer
<ul><li><strong>Storytelling in a Chaotic World</strong></li><li>These are weird times to be in Marketing, aren’t they? It’s business as usual at exactly ZERO companies. That’s true no matter what you do or what you sell …B2B, B2C, SMB … all of us. Everything is suddenly, confusingly different. So, what’s the path forward? What do the current times mean for you, your business, and your customers? In this presentation you’ll learn:</li></ul>
<p>-How the notion of brand storytelling has shifted</p>
<p>- 7 non-negotiable things your storytelling MUST do</p>
<p>- The best tactics for connecting with customers right now</p>
<ul><li><strong>The Big, Bold, Brave New World of Content & Storytelling</strong></li><li>How content marketing and storytelling can give your organization the ability to reach the people you need to reach. </li><li>In this fun, inspiring session, Ann will counsel you on how your organization can create marketing that’s engaging—because your audience demands it, and your organization deserves it.</li><li><strong>Challenge Your Assumptions: A Guide for the Fearless Marketer (That's You!)</strong></li><li>The three specific places where most companies are relying on fake facts and hunches instead of data, research, and honest empathy. Ann delivers inspiration to develop marketing stories and programs that don’t just drive business… but also feed your soul.</li><li><strong>As Slow As Possible: The Magic in Going Slow at Just the Right Moments </strong></li><li>In our always-on, speedy, tech-connected 21st century... why should your business think about marketing more slowly? Conventional wisdom holds that when you’re slow, you’re a slacker. When you slow down, you’re road kill. But, just maybe, the opposite could also be true. Yes… but only if we move with more intention and thought at only just the right moments. </li></ul>