Marketing

<p>Sharing invaluable insights on service and leadership from his extensive career in the restaurant industry, Will Guidara helps audiences transform ordinary transactions into extraordinary experiences—for ourselves, the people we work with, and the people we serve.</p><p>Will Guidara is the former co-owner of Eleven Madison Park, which under his leadership received four stars from the <em>New York Times</em>, three Michelin stars, and was named #1 on the list of the World’s 50 Best Restaurants in 2017.

<p>Dr. Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice—formerly serving as the Head of Strategy at Wieden+Kennedy, New York—and one foot in the world of academia—as a marketing professor at the Ross School of Business, University of Michigan.</p><p>His deep understanding of brand strategy and consumer behavior has helped him bridge the academic-practitioner gap for blue-chip brands and startups alike.

<p>Called a “Research Guru” by <em>Adweek</em>, Jason Dorsey delivers original, high-energy research and engaging presentations on crossing the generational divide in business.</p><p>Jason Dorsey is the #1 speaker and researcher on crossing the generational divide in business. He’s received over 1,000 standing ovations for his unexpected research-based discoveries and trademark high-energy speaking style.

<p>One of the country’s leading authorities in small-business marketing, John Jantsch empowers organizations of all sizes to strategize and build lasting relationships that drive growth and streamline operations. </p><p>For 30 years, John has been a trusted advisor to small and medium-sized businesses across the United States, specializing in marketing strategy, consultancy, and advertising. His expertise has led to the publication of seven books, including the bestselling <em>The Referral Engine: Teaching Your Business to Market Itself</em>.

<p>From “ball girl to CMO,” Melissa Proctor shares stories from her trailblazing career journey, providing powerful strategies to help audiences navigate high-stakes decisions and achieve success. </p><p>Though Melissa Proctor never played basketball herself, it was her passion—in fact, her childhood dream was to be the first female coach in the NBA.

<p>One look at the bright yellow tuxedo and it’s no surprise to learn that Jesse Cole patterns his business success after some of America’s greatest out-of-the-box thinkers: from PT Barnum and baseball’s Bill Veeck to Walt Disney. The owner of the Savannah Bananas—the same pumped-up, yellow-clad showman running through baseball crowds—believes success comes from standing out and being different.</p><p>Cole is passionate about creating attention, loving your customers more than your product, and loving your employees more than your customers.

<p>With an acclaimed career spanning some of the world’s most iconic brands, including her role as the strategic driver behind LEGO’s brand supremacy, Sara Riis-Carstensen shares how creative, disruptive—and happy—teams are a blueprint for success.</p><p>Armed with a wealth of experience from roles at companies such as Carlsberg, Giorgio Armani, De Beers, and currently Lufthansa, Sara Riis-Carstensen possesses a unique perspective on the intricacies of brand strategy and premium brand positioning.

<p>Digital transformation expert and pioneer Kate O’Neill shares her “Tech Humanist” enthusiasm for the power of data, automation, AI and human-centric design to help businesses thrive—and improve lives—at scale.</p><p>A warm, relatable tech futurist with 25 years of experience and entrepreneurship in data-based business models, integrated experience strategy and human-centric digital transformation, Kate O’Neill leverages the “positive energy” and “contagious enthusiasm” she is known for to help organizations face the unknown with optimism and make strategic decisions in

<p>Omar Johnson is a marketing and branding keynote speaker, entrepreneur, former CMO at Beats by Dre, and former VP Marketing at Apple. At Beats Electronics, Johnson was responsible for brand development, advertising, retail experience, entertainment/sports marketing, and digital marketing for all global brand marketing and advertising efforts.

<p>Molly Bloom is an entrepreneur and the best-selling author of <i>Molly’s Game,</i> a story that inspired a best-picture nomination, written and directed by Aaron Sorkin.