<p>A true American success story, Damon Dunn shares his inspiring program on transformation, resilience, leadership, and how to turn failure into opportunity. </p><p>Born in Fort Worth, Texas to a 16-year-old single mother, Damon Dunn grew up in dire poverty, living in a three-bedroom trailer with ten people. Damon grew up hunting and fishing as means to provide food and wore Salvation Army clothes. Quickly learning the value of hard work, he earned a full football scholarship to Stanford, then went on to play in the NFL. Not stopping there, he turned his eye to business, growing a 5-store Dunkin’ franchise into a 30 million-dollar corporation and founding a successful real estate development and investment firm. </p><p>From his humble beginnings, Damon was able to break the cycle of poverty through perseverance that he has shown throughout his life. His journey transcends age, race, and geography, and now he inspires audiences to create their own “BOLD” life—sharing his proven program of practical strategies for transformation, resilience, leadership, and how to turn failure into opportunity. </p>
3X CEO and Visionary Entrepreneur, Multi Unit Franchisee, Fellow, Stanford University Hoover Institution, Former NFL Player, Author
<ul><li><strong>Locked In: The Bold Create the Future</strong></li><li>Drawing from his journey out of rural Texas poverty to Stanford, the NFL, Hoover, and CEO leadership, Damon shows that bold creators don’t wait for the future—they *build* it. A University of Pennsylvania study found that people who shape their own identity are 42% more likely to hit long-term goals. Damon teaches how anyone can rewrite their story, design their systems, and turn adversity into momentum.</li><li><strong>Locked In: 360° Leadership</strong></li><li>From the NFL to Stanford to leading companies, Damon shows that real leadership isn’t top-down — it’s *all directions at once*. McKinsey research shows teams with strong cross-functional alignment are five times more likely to grow faster. Damon teaches how to lead down, across, up, and within — the four angles that drive execution and margin growth.</li><li><strong>Locked In: Fail Boldly</strong></li><li>Damon shows how top performers turn failure into a competitive advantage. Harvard research proves teams that learn openly from mistakes improve results by up to 23%. Damon teaches how to fail smart — fast, forward, and cheap — so organizations innovate quicker, waste less, and climb faster.</li><li><strong>Locked In: Peak Performance</strong></li><li>Damon breaks down how elite performers — athletes, operators, and creators — produce excellence on command. Research from the American Psychological Association shows that consistent performance routines boost achievement by 27%. Damon teaches how to build a personal system that delivers energy, clarity, and results every day, not just on big days</li></ul>