Sales Strategies (C - Business)

<p>The multi-award-winning visionary behind Chipotle, William Espey shares his recipe for connecting authentically and powerfully with customers and employees.</p><p>William Espey is a branding expert known for his pivotal role in creating and developing one of the most significant and successful brands of the last quarter century—Chipotle Mexican Grill. As the company’s “brand voice” for an almost twenty-year run, he played a crucial role in cultivating its growth from its early entrepreneurial roots to the multi-billion dollar chain it became in the U.S. and abroad.

<p>As the ultimate sales and marketing truth slayer, Scott helps organizations see their business through a new lens with his unconventional “unmarketing” views and vanguard approach to building and maintaining real customer relationships. </p><p>As the president of Un-Marketing, he has transformed how corporations like PepsiCo, Century 21, Fidelity and Microsoft do business with radical insights on how to engage better with customers through social and viral marketing.

<p>Author of four bestselling books and founder of one of the top ad agencies in the U.S., Kelly McDonald provides the tools to engage consumers through tailored messaging and diversity marketing efforts. Featured on CNBC, Forbes Magazine, BusinessWeek, Fast Company, and CNNMoney.com, McDonald can help tweak your product or service to be culturally relevant to new customer groups without offending sensitive groups.</p><p>Go beyond the typical one-size-fits-all approach to marketing and brand loyalty building with one of the nation’s leading experts in consumer trends.

<p>Sally Hogshead is the creator of the Fascination Advantage®, the first personality assessment that measures how others perceive you. After researching over one million people, her algorithm can pinpoint your most valuable differentiating traits.

<p>When Ty Bennett was 21 years old, he and his brother started a business in direct sales, which they built to over $20 million in annual revenue while still in their twenties. Since that time, he has developed over 500 sales managers globally with sales and leadership in 37 countries.

<p>Business IS an adventure—and mountain-climber Jamie Clarke walks you through how to strategize and succeed in your own ventures. Jamie challenges his audience to reach their unique Everest and guides them towards building and leading teams to success.</p><p>This acclaimed adventurer and entrepreneur challenges individuals to brave their own Everest with memorable insights and actionable strategies on leadership, risk management, and defining and achieving your goals.